Question 1

Is the work AI-generated?

Accepted Answer

Yes. Every Barood image is generated. Every Barood video is generated. We do not use stock, real photography, or hybrid workflows. The pipeline is the studio. We ran a physical photography studio for two years before we built it. The pipeline was designed by people who knew exactly what the camera was producing and what the editorial process required.

Question 2

How is Barood different from commodity AI image tools?

Accepted Answer

Commodity tools generate output. Barood scores every output against the actual product before you see it. Stitch lines, stone settings, metal finish, grain, drape, print placement, motion physics, fabric behaviour. Below-threshold outputs are auto-rejected. The reference lock holds lighting, palette, model identity, and composition language across every drop a brand ships with us.

Question 3

What product categories does Barood work with?

Accepted Answer

Fashion, jewellery, beauty, home, hard goods, FMCG, automotive, industrial. Any category where a brand sells a product. The visual direction of any output is determined by the brand's reference lock, not by a Barood house style.

Question 4

How long does a drop take?

Accepted Answer

Anchor in 2 days from approved brief. Full drop in 5 days from anchor approval. One revision round included. Video pricing and timelines depend on length and complexity.

Question 5

How is accuracy measured?

Accepted Answer

Every output, image or video, is scored against the actual product. Stitch lines, stone settings, metal finish, grain, drape, print placement, motion physics, fabric behaviour. Outputs that fail the threshold are auto-rejected before the client sees them. Internal target: 95% accuracy on first generation.

Question 6

Does Barood work with international brands?

Accepted Answer

Yes. International by default. Indian and international brands work with the same pipeline. Pricing differs by region.

Question 7

Where is Barood based?

Accepted Answer

Jaipur, India. Studio Barood operated as a physical photography studio in Jaipur from 2023 to 2025 before transitioning to a generative imagery and video studio. Same name. Same craft. Different infrastructure.

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